Lidl, Aldi and Morrisons help boost Scotch Lamb over Easter

Lidl, Aldi and Morrisons help boost Scotch Lamb over Easter

NFU Scotland’s latest ScotchWatch – a ‘secret shopper’ look at how Scottish produce is presented on supermarket shelves – found that 100% of the fresh lamb being offered in the Lidl, Aldi and Morrisons stores visited this Easter was clearly identified as Scotch.

With lambing now in full swing, this should be a welcome boost to Scottish sheep producers as they work their way through the most important few weeks in the sheep calendar.

Scotch Lamb.

Vice president Andrew McCornick said: “Scottish sheep farmers are currently working flat out, giving as good a start as possible to the 2015 crop of Scottish lambs.

ScotchWatch also showed that other retailers continue to rely – either partly or wholly – on imported lamb at this time of year.

The Union is in discussion with those retailers who stock imported lamb, looking at how the season can be extended, so that shoppers have access to locally-reared, tasty Scotch lamb for more weeks of the year.

Vice president Andrew McCornick said: “Scottish sheep farmers are currently working flat out in lambing sheds and on hillsides around the country, giving as good a start as possible to the 2015 crop of Scottish lambs.

“Given that for many, lamb is traditionally the centrepiece of family meals at Easter, it was heartening to find that in the Lidl, Aldi and Morrisons stores we visited, the fresh lamb was 100 percent Scottish, with the Scotch Lamb logo on the label.”

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