The Bury Black Pudding Company acquired by Panicium

The Bury Black Pudding Company acquired by Panicium

UK black pudding producer The Bury Black Pudding Company (BBP) has been acquired by artisan food group Panicium for an undisclosed sum, becoming the group’s third acquisition.

L-R: Richard Morris, Debbie Pierce and Graham Norfolk.

Managing director and founder Debbie Pierce and production director Richard Morris will remain in their roles and join Panicium’s senior management team following the acquisition. Founded by Pierce, The Bury Black Pudding Company has a turnover of £11.5 million and employs 122 staff. It operates from a 25,400 sq ft factory in Bury.

The deal follows Panicium’s acquisitions of handmade cakes and biscuits producer Margaret Hall and potted meats and spreads manufacturer Binghams Food in 2018 and 2021 respectively.

Pierce said: “Having steadily grown our sales and developed new business, Richard and I decided that it was time to start the next phase of business growth through becoming part of a group that is committed to the quality of its products and maintaining the family values of which we are so proud.

“BBP is poised for step-change growth and will benefit from investment and market extension available through the Panicium group.

“Our product range is complementary to the Panicium strategy and we share a number of routes to market. Ultimately, our products are consumed by people who love artisan, quality food. We look forward to working with the Panicium team to develop the group’s position as a leading supplier of quality foods.”

Graham Norfolk, one of Panicium’s founding directors, said the group would invest to further grow the company: “The Bury Black Pudding Company makes artisan, high-quality, delicious products with a distinctive brand, and complements Panicium’s strategy of acquiring companies in the UK artisan food sector to develop a portfolio of brands characterised by their handmade, high-quality nature with a distinctly regional identity.”

Meat Management magazine’s latest feature on BBP can be found here.

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