From 1st December, farmers will be posting messages, photos and videos on Twitter, Facebook and Instagram using #BuyMyTurkey to remind the public to start thinking about the centrepiece of the Christmas dinner table – a traditional British farm fresh turkey.
Shoppers can support British farmers and choose a bird that has been reared locally.
According to the National Farmers’ Union (NFU), the best way to source the turkey for the big day is by using the NFU Turkey Finder which lists more than 250 NFU members covering every region of England and Wales.
NFU poultry board member and turkey farmer, Mike Bailey, commented: “Buying your turkey directly from the farm where it has been produced not only benefits a local farming business but provides you with a great tasting bird reared to the highest standards.
“If you’re going to the local supermarket then look carefully at the country of origin labelling and keep an eye out for the Red Tractor logo, which also provides a guarantee of traceability, environmental protection, food safety and hygiene and welfare standards.”
Bailey is also encouraging farmers, NFU members and the public to get involved on social media using the hashtag, share messages and even make short videos about why buying a local British turkey is important.
This story was originally published on a previous version of the Meat Management website and so there may be some missing images and formatting issues.
