English pig industry introduces confidential reporting service to help maintain high animal welfare standards

"This new service will help us demonstrate to consumers that our reputation is well-deserved,” said NPA chief executive Dr Zoe Davies.

To help maintain high standards of animal welfare on British pig farms, the National Pig Association is introducing a Confidential Reporting Service. The service, says the NPA, is also designed to protect pig-keepers from bogus claims by vegan activists who periodically attempt to gain unauthorised entry to pig buildings.

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