Freedom Food has launched its biggest ever TV campaign to promote its new RSPCA Assured label.
The advert will be shown on Channel 4, E4, More4, Film4 and Dave and features the voice of actor John Hurt.
Liam Kurzeja, marketing manager for the RSPCA Assured label said: “The more people are aware of RSPCA Assured and choose the products, the more supermarkets will stock them and more farm animals will have a better life.”
Freedom Food says it hopes its new RSPCA Assured label on meat, eggs and fish will help improve the lives of about 100 million farm animals.
This story was originally published on a previous version of the Meat Management website and so there may be some missing images and formatting issues.
