Point-of-sale kits to help boost Welsh Lamb and Beef sales

2016-08-17T00:00:00

Martin Fowles, of Cigydd Aberdyfi Butchers.

Over 250 members of Hybu Cig Cymru – Meat Promotion Wales’ (HCC) Butchers’ Club have received exclusive point-of-sale (POS) kits, including posters and recipe leaflets, to support the red meat promotion agency’s summer marketing campaigns for PGI Welsh Lamb and PGI Welsh Beef.

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