Ahead of Great British Beef Week from 23rd April to 3rd May, a survey conducted by YouGov to find Britain’s favourite beef dish has revealed steak as the overall winner (29%), followed by roast beef (23%) and spaghetti bolognese (14%).
The results also showed that it was particularly the younger generation, aged between 18 and 24, who preferred steak, with three times more respondents choosing it versus a roast. In comparison, those aged 55 and over preferred a traditional beef roast (34%) to steak (27%).
Spaghetti bolognese also proved more popular with the younger generation with 23% choosing it as their preferred option, compared to just 8% of those aged 55 and over.
Ladies in Beef co-founder, Jilly Greed, said: “Eating habits have clearly changed over recent years, with younger consumers favouring more cosmopolitan-style dishes.”
She added: “It is also encouraging to note that seven out of 10 respondents prefer to buy British beef (69%), recognising the fantastic job the British beef farmers do in producing quality meat.”
This story was originally published on a previous version of the Meat Management website and so there may be some missing images and formatting issues.
