The Butchers Q Guild website has been redesigned to better serve both its 120 members UK-wide and the general public.
Gordon Newlands, Q Guild manager, explained: “Not only has it been transformed with a fresher look and feel, but the site has also been purpose-designed to be more responsive, so it fits to the screen size of the device that any of our members are using.
“The all-round user experience has also been improved to make information, recipes and, most importantly, Q Guild butchers themselves easier to find and interact with.”
Each butcher member now has their own page on the website containing information, contact details, a map, links to their own website and social media pages, along with space for a news story. They will also have a facility to update their own pages as and when required.
Also included in the website re-design is a specific section open to the Q Guild Member Club only, which features recipes for butchers to pass on to their customers, complemented by promotional assets such as images, videos and industry news.
Q Guild national chairman, Alnwick butcher Mark Turnbull, said: “We’re continuing to move with the times. The new website is both invigorating and stimulating, and, together with our social media presence and regular activity, should do much to promote the Q Guild both near and far.
“This represents another step in bringing our much anticipated new Q Guild digital platform into members’ shops. I believe it to be one of the most exciting initiatives in the history of the Q Guild, so huge is its potential.”
This story was originally published on a previous version of the Meat Management website and so there may be some missing images and formatting issues.