AHDB designs "optimum" red meat packaging using data from research

2024-03-08T00:00:00

Beef Sirloin AHDB Red Meat Labelling Research Copy

The Agriculture and Horticulture Development Board (AHDB) has looked at how producers and retailers can optimise packaging and labelling to "improve shopper purchase intent" for red meat.

To continue reading, please sign-in or register a free account with us

It only takes a minute to sign up for a free account and you’ll get:

More free content each month
Access to our news archive
The option to subscribe to our newsletter and email alerts
Save stories to your own Library

Get more meat industry content by registering today