All HCC articles
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News
Reforms to HCC “urgently needed” claims Senedd Committee
The Economy, Trade and Rural Affairs Committee in the Senedd has called for reforms to the Welsh meat trade body Hybu Cig Cymru - Meat Promotion Wales.
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Levy bodies collaborate for Love Lamb Week
UK levy bodies are set to launch the 2025 Love Lamb Week campaign, which will be held from 1st-7th September.
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New members join HCC research programme
HCC has selected eight candidates for the 2025-2026 period of its Meat Minds programme.
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HCC to spotlight Welsh produce at the Royal Welsh Show
HCC has stated that its presence at the Royal Welsh Show will form a “key part” of its engagement work around Vision 2030.
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PGI Welsh Lamb and Beef to be showcased in New York
Hybu Cig Cymru - Meat Promotion Wales will spotlight PGI Welsh Lamb and PGI Welsh Beef in the American market at the New York Summer Fancy Food Show.
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HCC and Kepak collaborate to showcase Welsh red meat to Italian suppliers
An Italian foodservice supplier visited Wales as part of an inward mission organised by HCC in collaboration with red meat processor Kepak.
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HCC releases a new survey to inform its 2030 strategic document
Hybu Cig Cymru - Meat Promotion Wales is seeking levy payers’ views to “help shape the industry’s direction”, with the survey due to close on 25th July.
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HCC observes beef prices breaking records as supply tightens
Restricted international and domestic beef supply has fuelled a near 40% increase in cattle deadweight prices over nine months.
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HCC faces criticism over alleged climate change “misinformation” claim
According to a BBC report, HCC has come under fire from Rory Francis, the director of the Cymdeithas Eryri/Snowdonia Society, for “peddling climate change misinformation”.
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HCC ‘Naturally Local’ Welsh Beef advertising hits home with consumers
Featuring the voices of real farmers, HCC’s recent PGI Welsh Beef advertising campaign has resonated with the public.
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HCC and AHDB seek commercial farms to join industry genetics project
RamCompare, jointly funded by HCC and AHDB, is looking for farms to take part in a national sheep progeny testing initiative.
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HCC opens applications for new 2025 Scholars
Hybu Cig Cymru - Meat Promotion Wales has launched its annual scholarship opportunity, inviting applications from across the industry.
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Great British Beef Week takes “farmer-led” approach for 2025
Great British Beef Week kicks off on 23rd April, celebrating the taste of British beef and the dedication of the farmers who produce it.
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Red Meat Levy set to increase from April
HCC and QMS levy rates are set to increase by 3.3% as of 1st April to align with CPIH.
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HCC promotes Welsh Lamb in Tokyo
Hybu Cig Cymru - Meat Promotion Wales has recently undertaken a trade visit to Japan, highlighting the benefits of PGI Welsh Lamb.
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UK beef production increases as sheep meat production sees decline
Hybu Cig Cymru - Meat Promotion Wales has found that red meat trade figures reveal “significant” impacts on both beef and lamb markets in the future.
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HCC to showcase PGI Welsh Lamb at Gulfood
Hybu Cig Cymru - Meat Promotion Wales is set to exhibit PGI Welsh Lamb at Gulfood tradeshow, and will host an event at the British Embassy in Dubai.
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HCC says 2024 was a “buoyant year” for lamb and beef
HCC has found that prime lamb and beef average deadweight prices reached record highs during 2024.
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HCC reveals new chief executive
José Peralta has been announced as the new chief executive of the red meat levy body Hybu Cig Cymru – Meat Promotion Wales.
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“Door is open to increasing lamb sales", says Dr Awal Fuseini
There are many new opportunities awaiting Welsh Lamb in the international and domestic Muslim marketplaces, an industry expert told Welsh representatives at the recent Hybu Cig Cymru - Meat Promotion Wales (HCC) annual conference at Builth Wells.