Hybu Cig Cymru - Meat Promotion Wales (HCC) has produced a set of animated videos following the Welsh farm to fork journey to promote Welsh red meat to schoolchildren.
The videos will spotlight farming in Wales and how PGI Welsh Lamb, PGI Welsh Beef and Pork is produced. They are narrated by Welsh television presenter and author Mari Lovgreen, who is known for presenting children’s television programmes on S4C as well as Cefn Gwlad, the Urdd Eisteddfod and the Royal Welsh Show coverage. Lovgreen also lives on a beef and sheep farm with her family in Wales.
There are two sets of videos, one suited for 5-7 year olds and another for 8-11 year olds, each available in English and Welsh. The videos are approximately four minutes long and have been created with school lessons in mind as children head back to school this September.
They will also focus on Wales’ sustainable farming methods, highlighting how the weather and natural grasslands in Wales create the ideal conditions to produce sustainable Welsh Lamb, Welsh Beef and Pork.
Mari Lovgreen commented: “We are so lucky in Wales that we have such fertile land, a fantastic climate to produce happy and healthy livestock and farmers who work so hard to ensure that there is food on our plates!
“It’s really important that we learn where our food comes from and eat as local as possible. With that in mind, I am really pleased to have been able to help produce these videos which hopefully children across Wales will enjoy.”
Schools to be given access to the videos
The videos are being shared with schools and teachers at the start of the school year in HCC’s teacher-focused newsletter The Kitchen Classroom / Gwersi o’r Gegin which launched earlier this year.
The newsletter will cover a range of food and farming topics and is tailored to primary and secondary school teachers as well as being available in English and Welsh.
Elwen Roberts, HCC’s consumer executive, explained: “These new animated videos are ideal for teachers to use in the classroom to show children how food, in particular red meat, is produced here in Wales. They, along with other informative and attractive resources, will feature in the next edition of The Kitchen Classroom / Gwersi o’r Gegin which I would encourage all teachers to sign up for.
“Providing resources and information to schools and teachers about red meat in Wales is an important aspect of HCC’s work and we hope, with the new school year approaching, that these new videos will be informative and educational.”
The videos will be available to download on HCC’s website.
