UK discounter Aldi has unveiled its plan to invest £3 billion with British beef suppliers over the next five years.
Aldi said the investment was part of its “ongoing commitment to championing Great British quality and assisting UK producers”.
The retailer said it hoped that the investment would allow farmers to “plan confidently” and provide security for supply chains across the country.
As part of the investment Aldi has entered a five-year contract with its supply partner Kepak, providing a £260 million investment into their line of Aberdeen Angus beef.
Aldi said that the deal would “enhance the quality and range of beef available to customers”.
Julie Ashfield, managing director of buying at Aldi UK, said: “As the UK’s largest British beef retailer, we’re proud of our long-term relationships with British farmers across the country.
“The UK farming community plays a vital role in our food supply chains – our continued investment in British beef is in recognition of this and means we can continue to provide the best quality British products for our customers.”
The announcement comes as Lidl revealed its £1.5 billion British beef investment at the end of July.
